Production Seminar #2
Production Seminar #2
The artist, project, team, rough mix, commentary, audience considerations, marketing
Workflow, effects, transients, vocals, distortion, drum splitting, bass line, clutter, filtering
Arrangement, drum breaks, synth pads, competing melodies, piano parts, balance, tension
Beatboxing, vocal manipulation, transitions, digital clipping, shelf EQ, masking, panning
Revisit the magical Studios La Fabrique for a second series with mixing dream-team Jaycen Joshua and Dave Pensado alongside producer Timbaland! They present an exciting work in progress and recount how the project began with the teenage artist and was developed under collaboration with producer Scott Storch and others. You'll hear how the original parts underwent drastic transformation thanks to the cutting-edge skills and creativity of those involved. After listening to the rough mix, suggestions are voiced by the guest speakers and seminar attendees. With the Pro Tools session open, Jaycen goes through the elements to apply processing, perform edits, re-arrange parts, and even add new material recorded on location! Aside from witnessing the value of brainstorming with musical talent, you'll learn about the trio's approach to tackling the record with vital considerations in mind – target audience, playback formats, marketing, culture, and more.
Jaycen Joshua’s career in the music business began at age fifteen, when he began working at MCA and Motown records under the mentorship of Jheryl Busby Later, he undertook a Marketing / A&R position at Dreamworks, then joined MTV as a show developer and Viacom in the advertisement division.
Timbaland is a multiple Grammy Award-winning record producer, rapper, singer, songwriter and DJ from Virginia, USA
His first full-credit production work was in 1996 for the debut album of R&B artist Ginuwine; Within the following two years, he garnered further attention from his work on records by Missy Elliott and Aaliyah, as well as his debut solo album, 'Tim's Bio’.
Dave Pensado is counted among the recording industry’s most distinguished mix engineers
His career began in Atlanta in the 1970s, where he engineered sound for live shows and studios; He relocated to Los Angeles in 1990, and has since mixed countless hit records by Christina Aguilera, Pink, Shakira, Beyoncé, Flo Rida, Afrojack, Michael Jackson, Kelly Clarkson, Elton John, and Jill Scott, to name but a few.